Definicija: n. – a person who buys something, or a person employed in a company to buy in goods or services, normally wholesale, to be sold as retail
Primer rabe: I work as a buyer for a high-street chain of clothes shops.
Definicija: n. – a person or organisation which buys normally professional services
Primer rabe: We have a range of clients based both in the UK and overseas.
Definicija: n. – a person or organisation that buys goods or services
Primer rabe: ABC Limited has increased the number of its customers from 450 to 600 in just six months.
4) buying atmosphere
Definicija: n. – a positive atmosphere created during a sales demonstration or presentation which should make the attendees want to buy the product or service
Primer rabe: Specialist training is required in order to create a buying atmosphere at a sales demo.
Prevod: nakupovalno vzdušje
5) buying frequency
Definicija: n. – the regularity with that a buyer purchases a product
Primer rabe: The average buying frequency for cereal is once per week.
Prevod: pogostost nakupa
6) buyer’s remorse
Definicija: n. – a feeling of regret after making a purchase
Primer rabe: It is important to prevent your customers experiencing buyer’s response after they have bought the product.
Prevod: kupčevo kesanje
Definicija: n. – communication with a potential or actual customer; v. to contact
Primer rabe: The first contact with a potential customer is very important.
Definicija: n. – a sales lead which has shown interest in a product or service
Primer rabe: I have over six prospects in Birmingham alone.
Prevod: potencialen kupec, ki kaže zanimanje
9) to convert
Definicija: v. – where a potential customer becomes an actual customer; also n. – conversion
Primer rabe: I am trying to convert these three leads into firm sales.
Prevod: preobrniti potencialnega kupca v dejanskega
10) existing customer
Definicija: n. – a customer of a company which is buying a product or service at the present time
Primer rabe: Our existing customers are providing useful feedback on the software.
Prevod: obstoječa stranka
11) customer base
Definicija: n. – the totality of customers to which a company provides products and/or services
Primer rabe: ABC Limited is looking to expand its customer base.
Prevod: baza strank
12) past customer
Definicija: n. – a former customer who has not bought a product or service for a specific amount of time
Primer rabe: If you are unsure about buying from that company, why don’t you consult past customers?
Prevod: bivša stranka