1) corporate literature
Definicija: n. – documentation in printed or electronic form about a company
Primer rabe: ABC Limited updates its corporate literature once a year.
Prevod: predstavitveno gradivo podjetja ali družbe
2) corporate image
Definicija: n. – the image a company tries to develop amongst the public and/or its customer base
Primer rabe: Most companies nowadays actively manage their corporate image.
Prevod: podoba družbe
Definicija: n. – a symbol used by an organisation to identify itself and normally to promote its services or products
Primer rabe: The company’s logo is one of its most valuable assets.
Definicija: n. – the process of communicating with the public about a product or service; the industry which advertises products
Primer rabe: I work in advertising.
5) advertisement (ad, advert)
Definicija: n. – publicity designed to promote services or products in media such as newspapers, TV, internet, magazines etc.
Primer rabe: ABC Limited uses online adverts to reach its target audience.
Prevod: oglas v reviji ali časopisu
Definicija: n. – an electronic medium normally containing information about a person, event or organisation, often used as advertising
Primer rabe: Please see our website for more information.
Definicija: n. – the main page of a website, normally the first page a visitor sees
Primer rabe: The homepage of a website normally includes an introduction to the company or organisation.
Prevod: domača stran
8) e-business card
Definicija: n. – an electronic business card, often attached to an email, containing a person’s name, job title and contact details
Primer rabe: E-business cards are a useful way of keeping in contact with potential sales leads.
Prevod: elektronska predstavitev podjetja
9) internet company
Definicija: n.- a company whose primary product or service is delivered through the internet
Primer rabe: I work for a small internet company which sells designer shoes.
Prevod: internetno podjetje
Definicija: adj. – relating to business;
Primer rabe: Public bodies are increasingly adopting a commercial approach to their services.
Prevod: oglas na radiu ali televiziji