Oglaševanje – Deseti sklop besedišča

1) release Definicija: n. – the formal authorisation granted by an organisation or person to use something, often in advertising but also in performance; also v. to release Primer rabe: The client has finally released the advert for broadcasting on TV and radio. Prevod: dati dovoljenje za objavo 2) premium Definicija: n. – something offered […]

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Oglaševanje – Deveti sklop besedišča

1) key words Definicija: n. – words selected because they are the most important or informative Primer rabe: With each new advertising campaign, we start by selecting half a dozen key words, often adjectives. Prevod: ključne besede 2) banner Definicija: n. – something, normally written text in printed materials or on an internet page, which […]

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Oglaševanje – Osmi sklop besedišča

1) print advertising Definicija: n. – advertising in any form of printed materials, especially newspapers and magazines Primer rabe: We have found that print advertising is more effective for our more sophisticated product ranges. Prevod: oglaševanje v tiskanih medijih 2) broadsheet Definicija: n. – a newspaper printed in a large format; also implies a newspaper […]

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Oglaševanje – Sedmi sklop besedišča

1) market Definicija: n. – an abstract group of potential or existing customers for a given product or service Primer rabe: We are targeting our services at the youth market. Prevod: trg, tržišče 2) market leader Definicija: n. – a company within a specific sector or segment which is generally recognised as the most successfully, […]

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Oglaševanje – Šesti sklop besedišča

1) media Definicija: n. – means of mass communication that may or may not carry advertising e.g. TV, radio, newspapers, magazines, the internet; also used as an abstract noun to denote the media as an industry or sector Primer rabe: I work in the media. Prevod: mediji 2) media research Definicija: n. – the act […]

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Oglaševanje – Peti sklop besedišča

1) promotion Definicija: n. – to increase sales or exposure using advertising; to promote Primer rabe: My responsibility including promoting our services abroad. Prevod: promocija 2) propaganda Definicija: n. – promoting ideas, perceptions or opinions; often applied to politics and with a negative connotation Primer rabe: The environmental activists criticised BP for issuing propaganda not […]

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Oglaševanje – Četrti sklop besedišča

1) press agent Definicija: n. – a person who deals with queries regarding a product, service or person, normally on behalf of someone or an organisation. Where this role is fulfilled in-house, this person is called a press officer. Primer rabe: Our press officer is responsible for handling all queries from journalists. Prevod: tiskovni predstavnik […]

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Oglaševanje – Tretji sklop besedišča

1) mailshot Definicija: n. – advertising sent out to target customers by post Primer rabe: We are sending out mailshots to all potential customers in our database. Prevod: reklamni letak 2) flyer Definicija: n. – a sheet of paper with printed advertising Primer rabe: We are sending out flyers for the concert to everyone on […]

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Oglaševanje – Drugi sklop besedišča

1) commercial Definicija: n. – an advertisement on TV or radio Primer rabe: I normally make myself a hot drink during the commercials. Prevod: reklama 2) billboard Definicija: n. – a board used for advertisements in poster form Primer rabe: We no longer advertise through billboards as online advertising reaches a wider audience. Prevod: reklamni […]

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Oglaševanje – Prvi sklop besedišča

1) to advertise Definicija: v. – to tell people about a product, sevice or a company on television, in newspapers or on posters in order to get them buy the product or the service. Primer rabe: We advertise in the local newspapers. Prevod: oglaševati 2) advertising Definicija: n. – activity of attracting/getting public attention to […]

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Oglaševanje = Advertising

Oglaševanje – Deseti sklop besedišča

Oglaševanje – Deveti sklop besedišča

Oglaševanje – Osmi sklop besedišča

Oglaševanje – Sedmi sklop besedišča

Oglaševanje – Šesti sklop besedišča

Oglaševanje – Peti sklop besedišča

Oglaševanje – Četrti sklop besedišča

Oglaševanje – Tretji sklop besedišča

Oglaševanje – Drugi sklop besedišča

Oglaševanje – Prvi sklop besedišča

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