Oglaševanje – Tretji sklop besedišča
1) mailshot
Definicija: n. – advertising sent out to target customers by post
Primer rabe: We are sending out mailshots to all potential customers in our database.
Prevod: reklamni letak
2) flyer
Definicija: n. – a sheet of paper with printed advertising
Primer rabe: We are sending out flyers for the concert to everyone on the mailing list.
Prevod: letak
3) poster
Definicija: n. – a large sheet of paper used to advertise something
Primera rabe: ABC Limited can print posters for your advertising campaign, whatever the format and colour requirements.
We plan to put posters in the most prominent place
Prevod: oglaševalski plakat
4) bumper sticker
Definicija: n. – an advertising strip attached to an automobile bumper.
Primer rabe: I am thinking to get a bumper sticker on my car to advertise our company.
Prevod: nalepka na odbijaču
5) hoarding
Definicija: n. – a structure made of wood which is used for showing advertisements
Primer rabe: My job is to design posters for hoardings.
Prevod: oglasna deska
6) bus card
Definicija: n. – an advertising poster attached to the side or back of a bus.
Preimer rabe: Yesterday I saw a really funny bus card while I was driving.
Prevod: oglas na avtobusu
7) airplane banner
Definicija: n. – an advertisement that is attached to an airplane and trails behind it as the airplane flies low
Primer rabe: We have booked an airplane banner to advertise the music festival.
Prevod: letalski transparent
8) sandwich board
Definicija: n. – a set of two boards, normally both containing advertising, placed over a person’s shoulders. The person then stands in a prominent position to advertise the product, place or service. It is a common device to entice shoppers to visit a particular store.
Primer rabe: Sandwich boards are very common forms of advertising on busy shopping streets like Oxford Street in London.
Prevod: dvojni reklamni pano, ki ga nosi poulični oglaševlec
9) roadside billboard
Definicija: n. – large panels along roads and motorways used for outdoor advertising
Primer rabe: I think that roadside billboards distract drivers.
Prevod:obcesten reklamni pano
10) to plug / to give somebody or something a plug
Definicija: v. – to give positive publicity to a product or service (e.g. a play, book); also n.
Primer rabe: The BBC is a national broadcaster so anyone appearing is not allowed to plug a product.
Prevod: delati reklamo za koga/kaj
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